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YouTube tags character limit
YouTube allows 500 characters of tags per video. The commas between tags count, and a tag that contains a space counts 2 more for the quotation marks YouTube adds around it.
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Check the same text against X, Instagram, LinkedIn, YouTube, Google and SMS at once, with your own limit set to this one.
Open the character counterYouTube tags: the numbers
| Maximum | 500 characters |
|---|---|
| How it counts | Characters of all tags together, plus a comma between tags; a tag with a space counts 2 more for its quotation marks. |
| English words that fit | 76–90 |
Last reviewed October 2026. Platforms change their limits; when it matters, check the platform’s help pages.
What counts as a character
- Each tag counts its characters, plus a comma between tags.
- Tags with spaces, such as “fitted sheet”, count 2 extra for quotation marks.
- In the counter, separate tags with commas, as you would in YouTube Studio.
Best length vs the maximum
- YouTube says tags play a minimal role in discovery; they mostly help with common misspellings of your topic.
- Spend your effort on the title, thumbnail and description first.
Questions and answers
How many tags can a YouTube video have?
As many as fit in 500 characters, counted as described above.
Do YouTube tags still matter?
A little. YouTube says the title, thumbnail and description matter more.